How to (successfully) sell your clothes online.
1. Start With Measurements
There are different specifications that you need to include depending on the item:
Dresses: For women’s dresses, unless the dress is stretchy, include bust, length, and waist if necessary.
Shirts: For women’s shirts be sure to include bust and length.
Pants: Pants can vary depending on the item, but the basics to include would be waist, hips, and inseam (inside lining of pants).
Shoes: For women’s or men’s shoes include shoe size, and heel height for women’s heels.
2. It's All in the Photos
A good picture is very important to advertise your item and eventually sell it.
Good lighting: Good lighting is very important for a good picture. Keep in mind the location in which you’re taking the photo, and try to use natural light.
Display: How you display your item makes all the difference. Be sure you photograph your clothes on a person or mannequin, instead of on a hanger or the floor.
Include the brand tag: Take a picture of the brand label on the inside of your item, and if your item still has the tags on from when you bought it, include a picture of those too.
Photograph any blemishes: If your item has a tear on the right pant leg, or a large scuff mark on the side of the left shoe, add a picture of it. Your buyers want to know what they’re getting.
3. Think About the Title
In the title and description of your item, incorporate the following:
Brand: If it’s a big brand that people search for, say Gucci, include it in the title.
NWT: If your item still has the tags on from when you bought it, include NWT (New With Tags) in the title or the description.
Alterations: If your item has been altered in the past, be sure to say so in the description.
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